There is a big difference between practices that simply open in a community versus ones that become a PART of the community. The practices that are involved with and become part of their community are busier and stick around longer.
Anthony preaches this a lot, because it works.
One way to get into your community is being present at events. Go to health fairs! You will get used to it and hone your message, elevator speech and screenings. You will find your own way. Most importantly, you can have fun!
Simply Google health fairs in your town and you’ll find upcoming health fairs.
What we do, asking people to come in, become patients and get treated, is best introduced to people through IN-PERSON contact. You have to meet people, in person. It is way more personable.
Do you love your community? Then become part of it!
Here’s a fair I found by me. Yes this example is this weekend but there are many others.
https://local.aarp.org/aarp-event/aarp-land-olakes-chapter-health-expo-kgnblm3vt4l.html
If you treat patients with plantar fasciitis, this video is worth your time. Anthony breaks it down with key treatment targets you might be missing.
Register for the next EXSTORE course or book a refresher if you need to brush up:
https://aseseminars.com/event/the-exstore-orthopedic-system-for-dry-needlers
Can you post a list of all the courses available on ASE seminars? the sorting normally needs specific names of the course to find it but I am looking to just see all the topics that ASE seminars covers. I am looking to create a list of articles that can be created based upon the courses that are taught here. A course that is taken can have an article created from it explaining to patients why they are in the right place. These articles can reduce costs of advertising over time by making a person a local authority with google using its algorithm to send you traffic. We aren't giving direct treatment strategies but overview articles it seems to guide purchase.
Example : Difficulty to Rank /100 : Volume of Searches a month you are part of by writing an article that ranks well
Sciatica / 72 Difficulty / 450,000 searches
Anxiety / 95 difficulty / 368,000 searches
carpal tunnel / 63 difficulty / 301,000 searches
low back pain / 65 difficulty / 246,000 searches
Tennis elbow / 75 difficulty / 165,000 ...
I am looking at webinars to download for the month of December and would love your input. What topics haven’t you seen lately? Anything you’re curious about, want to brush up on, or feel like we do not cover enough? Drop your ideas — I want to make sure this month is something fresh.
@Exstoreman @JoshuaSwart My regular tennis patient said:
I tore my plantar again last Saturday. Same foot, same feeling. Haven't gone to doc or gotten mri but feel exactly the same. Unfortunately they can't see me til Tuesday 2:45 and then imaging will come after...want me to push out til I know more?
- Should I wait for her to get an MRI to confirm that her plantar fascia or achilles tendon was torn before I treat her, or should I just treat her before that imaging appointment? Thank you! Sarrah
